Digital Marketer · Media Buyer · Ecommerce Growth Strategist

Growth Strategist for E-commerce & Service Businesses

Helping E-commerce & Service Businesses Scale with Creative Strategy, Paid Ads & Growth Systems.

Abdullah Zahid

The strategist behind the growth

I'm Abdullah Zahid, a growth strategist helping ecommerce and service-based businesses scale through paid advertising, conversion-focused funnels, and AI-powered marketing systems. I help ambitious brands and businesses grow through Creative Strategy, Paid Ads, Sales Funnels, High-Converting Offers, and AI-Powered Marketing Systems that turn traffic into revenue. I work as a growth partner, not just a vendor — my job is to understand your business model and build a marketing engine that fits it.

My Journey

I didn't start with a marketing degree or an agency job title — I started by spending my own money on ads just to understand how the algorithm actually thinks. That early spend taught me more than any course could: which hooks actually stop the scroll, why a "good" product can still fail to sell, and how one small tracking mistake can quietly burn an entire budget. That obsession turned into managing real client ad accounts, building ecommerce stores from scratch, and helping business owners stop treating marketing like a gamble — and start treating it like a system.

My Mission

To help ecommerce and service businesses turn marketing into something they can rely on, not something they have to babysit. That means combining real data, sharp creative, and smart automation — including AI where it genuinely earns its place — so your growth doesn't depend on guesswork, luck, or me being online 24/7.

Meta Ads Google Ads TikTok Ads Shopify Funnel Building Conversion Rate Optimization Brand Positioning AI-Powered Marketing Growth Consulting 1:1 Strategy Calls

Core Values

No Vanity Metrics

If it doesn't show up in your revenue, it doesn't make it into my report.

Ownership Mentality

I manage every ad account like it's my own money on the line.

Strategy Over Templates

Your business gets a plan built for it, never a recycled playbook.

Straight Talk

If something isn't working, you'll hear it from me before you have to ask.

Test, Don't Guess

Every idea earns its place in the strategy by proving itself in the data.

Long-Term Thinking

I build toward where your business is headed, not just this month's report.

Why Clients Trust Me

  • I've run real ad budgets across fashion, home decor, HVAC, fitness and more — so I adapt fast to whatever your industry throws at me
  • You'll always know exactly where your ad spend is going — no black-box reporting
  • I reply like a partner, not a support ticket — fast, direct, no ghosting
  • Your strategy is built around your numbers and goals, never a copy-paste template
  • I'm in this for the long run — most clients stay because the results keep compounding

"Good marketing isn't complicated — it's just clarity. Understand your customer, say something worth their attention, and make it easy for them to buy. Everything else — the platforms, the funnels, the tools — is just execution."

— My Philosophy on Marketing

Results that speak in numbers

0 Businesses Helped
0 Industries Served
0 Campaigns Managed
0 Leads Generated

Services built to grow your revenue

Media Buying (Meta, Google & TikTok Ads)

Full-funnel ad management across Meta, Google & TikTok Ads — audience research, creative testing, and daily optimization focused on ROAS, not vanity metrics.

Ecommerce Store Setup & Management

End-to-end Shopify store builds, product research, and ongoing store optimization to improve conversion rate and average order value.

Sales Funnel & Conversion Optimization

Landing pages and funnels engineered around buyer psychology — built, tested, and refined to lift conversion rate at every step.

Social Media Marketing & Branding

Content strategy and organic growth systems that build brand trust and feed a consistent stream of warm leads into your funnel.

Brand Strategy & Positioning

Visual identity direction, brand messaging, and positioning strategy to help you stand out in a competitive market.

Growth Consulting

1:1 strategy consulting and marketing audits for business owners who need a clear growth roadmap, not just execution.

AI-Powered Marketing Systems

AI-driven creative generation, audience research, chat automation, and campaign optimization — built to help you move faster, test more, and cut wasted ad spend.

I don't just run ads — I work as your Growth Partner, embedded in your business to help you scale it, long-term.

Chat on WhatsApp

Pricing & packages

Starter

For local or small businesses testing paid ads for the first time.

  • One ad platform (Meta, Google or TikTok)
  • Campaign setup & monthly optimization
  • Monthly performance report
Get a Quote

Scale

For established brands that need a full growth partner.

  • Full-funnel media buying across all platforms
  • CRO + email/SMS retention systems
  • Brand strategy & AI-powered marketing systems
  • Weekly calls + priority support
Book a Call

Not sure which package fits?

Every business is different. Message me on WhatsApp and I'll put together a tailored proposal based on your goals and budget.

Get a Custom Quote

*Every package is scoped and quoted individually based on your goals, ad budget, and business needs — confirmed on the strategy call.

Industries served

Fashion Martial Arts Health Organic Products Real Estate Manufacturing Construction Restaurants Home Decor HVAC Interior Designers Furniture Sports & Fitness Horticulture Mobiles

Problem → Strategy → Execution → Results

Home Decor · Wall Art 10X+ ROAS

10X ROAS for Sohni Wall on Meta Ads

  1. ProblemSohni Wall wanted to test paid social with a lean budget but had no consistent, profitable ad account structure in place.
  2. StrategyBuilt a focused Meta Ads campaign targeting high-intent home decor shoppers, with tight creative and audience testing to maximize return on a limited budget.
  3. ExecutionManaged a Meta Ads budget of around Rs. 35,000 (PKR), testing creative angles and retargeting warm audiences to drive conversions.
  4. ResultsGenerated around Rs. 400,000 in sales from ~Rs. 35,000 ad spend — a 10X+ ROAS.

Ad Spend vs. Sales Generated (PKR)

Rs. 35K Spend
Rs. 400K Sales
"We started with a small budget just to test the waters, and the results genuinely surprised us. Every rupee we spent turned into real, trackable sales." — Waheed Hashmi, Sohni Walls
Fashion · Apparel

Scaling a DTC Apparel Brand

  1. ProblemStagnant sales and rising CPA on Meta Ads, with no consistent creative testing process.
  2. StrategyRebuilt campaign structure around a full-funnel testing framework (TOF/MOF/BOF) with fresh creative angles based on customer research.
  3. ExecutionLaunched 12 ad variations across 3 audience tiers, rebuilt tracking with GA4 + Meta CAPI, optimized product pages for mobile conversion.
  4. Results+64% monthly revenue in 90 days, CPA down 31%, ROAS up from 1.9x to 3.6x.

Monthly Revenue (Before → After)

Before
After
"Abdullah completely turned around our ad performance. Within two months our ROAS nearly doubled and we finally had a predictable growth channel." — Sara K., Founder
HVAC · Engineering

Lead Generation for Uptech Engineering (HVAC)

  1. ProblemInconsistent lead flow from Google Ads, high cost-per-lead, and seasonal demand swings.
  2. StrategyRebuilt keyword targeting around high-intent local search terms with call-tracking and seasonal budget pacing.
  3. ExecutionRestructured Google Ads into service-specific campaigns, added Local Service Ads, built a dedicated booking landing page.
  4. ResultsCost-per-lead down 42%, monthly bookings doubled.

Cost Per Lead (Before → After)

Before
After
"Our lead flow used to be all over the place. Abdullah rebuilt our Google Ads from scratch, and now we get consistent, qualified leads every month." — Aamir Sultan, Uptech Engineering
Sports & Fitness · Martial Arts

Membership Lead Gen for a Martial Arts Studio

  1. ProblemStudio relied only on word-of-mouth with no consistent pipeline for new membership sign-ups.
  2. StrategyBuilt a local lead-gen funnel combining Meta Ads with a free trial class offer to lower the barrier to entry.
  3. ExecutionLaunched geo-targeted Meta ads, built a mobile-first landing page with instant WhatsApp booking, automated follow-up sequence.
  4. Results180+ trial sign-ups in 60 days, 35% trial-to-membership conversion, cost-per-lead under $4.

Monthly Trial Sign-Ups (Before → After)

Before
After
"Our sign-ups went from a trickle to a steady stream almost overnight. Best marketing investment we've made." — Coach Bilal R., Studio Owner

Like what you see? Let's talk about your business.

Message Me on WhatsApp

Brands I've worked with & what they say

ALPHA WATCHES SCENT NOIR BISMARCKPK UPTECH ENGINEERING IRON HEART SOHNI WALLS SAMAAR SKIRTING ARTISTIC INTERIOR HOUSE OF HORTICULTURISTS PREMIO POINT

"We started with a small budget just to test the waters, and the results genuinely surprised us. Every rupee we spent turned into real, trackable sales."

WH

Waheed Hashmi

Sohni Walls

"Our lead flow used to be all over the place. Abdullah rebuilt our Google Ads from scratch, and now we get consistent, qualified leads every month."

AS

Aamir Sultan

Uptech Engineering (HVAC)

"Abdullah understood our niche audience better than we expected. His targeting brought in the right kind of customers, not just clicks."

Y

Yousaf

House of Horticulturists

"Working with Abdullah feels like having an in-house growth team — transparent, fast to respond, and genuinely invested in our numbers."

T

Taha

BismarckPK

My process

1

Discovery Call

Understand your business, goals, and current numbers.

2

Research

Deep dive into your market, competitors, and customer data.

3

Strategy

Build a custom growth roadmap tailored to your business model.

4

Execution

Launch campaigns, funnels, and creative with precision.

5

Optimization

Continuously test and refine based on real performance data.

6

Scaling

Double down on what works and scale spend & revenue sustainably.

What sets me apart

Data-Driven

Every decision is backed by real campaign data, not gut feeling.

Creative-First

Strategy paired with scroll-stopping creative that actually gets seen.

ROI-Focused

Laser-focused on profit and payback, not just traffic or impressions.

Fast Communication

Clear, responsive updates — you'll never be chasing me for a reply.

Transparent Reporting

Full visibility into spend, performance, and strategy, always.

AI-Driven Efficiency

AI-powered tools built into research, creative, and optimization to move faster without cutting corners.

Long-Term Growth Partner

Invested in where your business is headed, not just this month's numbers.

Tools I Use

Meta Ads Manager Google Ads TikTok Ads Manager Google Analytics 4 Shopify Klaviyo Canva Figma HubSpot CRM Zapier Google Tag Manager Looker Studio Hotjar Calendly ChatGPT & AI Tools

Insights & ideas

Media Buying

5 Signs Your Meta Ads Account Needs a Restructure

How to spot the warning signs of an ad account plateauing — and the fixes that actually move the needle.

Coming soon →
Ecommerce

The Real Cost of a Slow Checkout Funnel

Small friction points quietly killing your conversion rate, and how to audit your store for them.

Coming soon →
AI Marketing

How AI Is Changing Paid Advertising in 2026

Where AI genuinely improves media buying — and where it still needs a human strategist in the loop.

Coming soon →
Strategy

Building a Marketing System, Not Just a Campaign

Why sustainable growth comes from systems — offer, funnel, and media buying working together.

Coming soon →

Frequently asked questions

Meta, Google & TikTok Ads management, ecommerce store setup, funnel & conversion optimization, brand strategy, growth consulting, and AI-powered marketing systems — plus transparent, easy-to-understand reporting throughout, so you always know where you stand.

I run and optimize campaigns on Meta Ads, Google Ads, and TikTok Ads, and pick the right mix based on where your actual customers spend their time — not just what's trending.

Yes. I use AI tools for creative generation, audience research, and campaign optimization to move faster and cut wasted spend — but every decision is still guided by real data and human strategy, not automation alone.

I've worked across ecommerce and service businesses in fashion, home decor, HVAC & engineering, horticulture, fitness and more — the strategy adapts to your industry, the process doesn't.

Most clients see meaningful movement in key metrics within 30–60 days, though timelines vary based on budget, market, and starting point.

For paid ads to generate reliable data and results, I typically recommend a minimum monthly ad spend, which we'll discuss based on your goals during the strategy call.

Yes — while much of my work is with Pakistani brands, I also work with ecommerce and service businesses internationally. Platforms and payment methods change, but the strategy behind profitable growth doesn't.

Message me on WhatsApp or book a free strategy call, and we'll map out whether it's a good fit and what the first 90 days could look like.

Let's grow your business together

Ready to scale?

Book a free strategy call and let's map out your growth plan.

Book a Strategy Call

Have a project in mind or want to talk growth strategy? Reach out directly or send a message.

abdullahzahidkhan61@gmail.com +92 311 5047279 WhatsApp Me